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Following the groundbreaking C2W Metaverse Runway event, attendees were invited to an exclusive Afterparty in a vibrant virtual world. This unique experience allowed guests to mingle and party for 20 minutes, alongside the models from the runway. The highlight of the evening was the innovative "Click-to-Wear" feature. As models danced and partied, attendees could click on them to instantly try on the showcased digital fashion pieces. This experimental approach to retail combined entertainment with interactivity, making it a fun and engaging way to explore and purchase the latest digital fashion. The Afterparty was a celebration of creativity, technology, and the future of fashion, leaving a lasting impression on all who attended.

afterparty

AFTERPARTY, INTERACTIVE TESTING SPACE

world design
venue design
curation
audio set
optimization

Designed as a afterparty venue to enjoy after the runway show, where models partying with the attendees, and there're click-to-wearable instantly.

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Experience the unforgettable C2W Metaverse Afterparty through the live recording captured by Cynnx. Now available on YouTube, this video showcases how our friends enjoyed one of the best metaverse parties ever. Starting at 08:13, the footage captures the vibrant atmosphere, as our friends partied alongside runway models in a unique virtual pop-up world. The innovative "Click-to-Wear" feature allowed everyone to try on outfits by simply clicking on the dancing models, adding an interactive twist to the event. Watch as our friends embrace the future of digital fashion, celebrating in a space where creativity, technology, and fun come together seamlessly.

AFTERPARTY LIVE RECORD FROM EVENT, BY CYNNX, 11.23

test the look, and party a bit, before buying.

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Is it fake? If it happens, then it's not. It's not physical but real." These words set the tone for the keynote at the C2W Metaverse Afterparty. In this virtual gathering, the models from the runway show partied alongside guests in a unique pop-up event within another virtual world. The event featured the innovative "Click-to-Wear" concept, a nod to the traditional "ready-to-wear" in the digital realm. Guests could click on the dancing models to instantly try on their outfits, offering a new way to experience and purchase fashion. Unlike any afterparty in the physical world, attendees could become the fashion models themselves, testing the look before buying. This keynote delves into how digital fashion redefines the perception of models and clothing, moving beyond static displays in stores or image lists on webpages. Here, we explore the potential of experiencing fashion in dynamic, interactive ways.

AFTERPARTY EXPLAINED, FROM KEYNOTE, 01.24

It's called Click to wear, small reference to the term: ready to wear, in digital sense.

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A small retail store to locate in virtual events, inspired by HOR Berlin.

Type: Retail
Digital Topography no: 30
Dimensions: 12.2 x 6.5 x 4.5 m

Supply: 1
Date: 18.02.2023
Price: 2 ETH

ACQUIRE

POP-YP

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CALL TO PARTY PROMO

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